This Version of the page was last updated on 3-31-2017

Introducing the all-new Fitbit Alta HR.

The world's slimmest wristband with continuous heart rate.

Introducing the all-new

New Accessories

Customize Alta HR & Charge 2 with these stylish bands.

Introducing Designer Collections

Go from run to runway with these exclusive Fitbit accessories made by fashion’s top designers.


Embark on a virtual experience to discover landmarks, take in breathtaking views & reach your fitness goals.

Fitbit motivates you to reach your health and fitness goals by tracking your activity, exercise, sleep, weight and more.

See how Fitbit can help you exercise, eat, sleep & live better

Join the Fitbit Community for tips, inspiration, recipes & more